Topix taps Web readers to bolster local news

Web news search site Topix, owned by three top U.S. newspaper publishers on Monday will begin recruiting users to report local news that traditional outlets do not sufficiently cover in a bid for more readers. Registered readers will be able to submit news to the site from their computers and mobile phones. The service is the latest attempt to engage ‘citizen journalists’ and expand on local news offered by city and small town newspapers. The site was created by Gannett Co. Inc., McClatchy Co. and Tribune Co., which have invested $64 million to date. It aims to give Internet users a centralized place to find local stories and make money from advertisers keen on targeting specific markets. (Reuters)

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