EU presidency suggests European norm for mobile television
The Finnish presidency of the European Union on Thursday proposed the creation of a common standard for European technology in the field of mobile television. ‘Europe must not get behind the rest of the world for the implementation of mobile television,’ said the Finnish Communications Minister Susanna Huovinen during a press conference. Mobile television, the transmission of television programmes to mobile phones, is at an experimental stage worldwide but is set to allow subscribers to watch regular television channels via a high-speed network connection. There are fears that a proliferation of different technologies with different norms could hold back the development of the market by preventing consumers from being able to view a full range of content. European Information Society Commissioner Viviane Reding, who is to publish a report on mobile television next year, said she would work to establish a European norm which might then become the world standard. She told a press conference the commission would work with manufacturers to define frequencies and norms. Mobile television subscribers are forecast to number between 65m and 250m by 2010 with the market worth between EUR 6bn and EUR 19bn in sales. (AFP, EU Business,September 29, 2006)
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